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Logo design / edited by Julius Wiedemann.

Contributor(s): Material type: TextTextLanguage: English, German, French Publication details: Cologne : Taschen, 2015.Description: 661 pages : illustrations (chiefly color) ; 21 cm.ISBN:
  • 3836556340
  • 9783836556347
Subject(s): LOC classification:
  • NC1002.L63 L63 2015
Contents:
Creative industry — Events and entertainment — Fashion and apparel — Institutions, government and regional — Media — Music — Retailers and food outlets — Service and business — Miscellaneous.
Summary: A good logo can glamorize just about anything. Now available in our popular Klotz format, this sweeping compendium gathers diverse brand markers from around the world to explore the irrepressible power of graphic representation. Organized into chapters by theme, the catalogue explores how text, image, and ideas distill into a logo across events, fashion, media, music, and retailers. Featuring work from both star names and lesser-known mavericks, this is an excellent reference for students and professionals in design and marketing, as well as for anyone interested in the visuals and philosophy behind brand identity.

Creative industry — Events and entertainment — Fashion and apparel — Institutions, government and regional — Media — Music — Retailers and food outlets — Service and business — Miscellaneous.

A good logo can glamorize just about anything. Now available in our popular Klotz format, this sweeping compendium gathers diverse brand markers from around the world to explore the irrepressible power of graphic representation. Organized into chapters by theme, the catalogue explores how text, image, and ideas distill into a logo across events, fashion, media, music, and retailers.

Featuring work from both star names and lesser-known mavericks, this is an excellent reference for students and professionals in design and marketing, as well as for anyone interested in the visuals and philosophy behind brand identity.

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