Social first brands : how modern brands create community, loyalty, and growth / Tom Miner.

By:

Miner, Tom [author]

Material type: Text

TextLanguage: English Publication details: London ; New York, NY : KoganPage, 2025.Description: viii, 258 pages : illustrations ; 24 cmISBN:

9781398621688

Subject(s):

LOC classification:

HF5415.1265 .M56 2025

Summary: About the book Table of contents Reviews About the book How can you build a social media strategy that outlasts trends and delivers real impact? Social First Brands is a practical guide for mid-career marketing professionals who want to develop strategies that create authentic connections, strengthen brand credibility and drive measurable results. Written by social media expert Tom Miner, it shares proven frameworks, examples and actionable tools from brands like Crocs, Stanley, Funko, and Ryanair. By showing how leading companies put social media at the heart of their marketing, this book equips you to move beyond quick wins and hacks to build strategies grounded in human behavior and long-term value. With detailed chapters, real-world examples and clear implementation steps, Social First Brands helps you apply proven principles to elevate your brand presence, strengthen customer relationships and advance your career impact.

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Title notes ( 1 )

Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Book	TBS Barcelona	HF5415.1265 MIN (Browse shelf(Opens below))	1	Checked out	31/01/2026	B07600

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About the book
Table of contents
Reviews
About the book
How can you build a social media strategy that outlasts trends and delivers real impact?

Social First Brands is a practical guide for mid-career marketing professionals who want to develop strategies that create authentic connections, strengthen brand credibility and drive measurable results. Written by social media expert Tom Miner, it shares proven frameworks, examples and actionable tools from brands like Crocs, Stanley, Funko, and Ryanair.

By showing how leading companies put social media at the heart of their marketing, this book equips you to move beyond quick wins and hacks to build strategies grounded in human behavior and long-term value.

With detailed chapters, real-world examples and clear implementation steps, Social First Brands helps you apply proven principles to elevate your brand presence, strengthen customer relationships and advance your career impact.