Refine your search
Availability
-
Authors
- Aristodemou, Peter
- Baker, Michael
- Bastien, Vincent
- Boyd, Drew
- Busuttil, Jock
- Croll, Alistair
- De Chernatony, Lesli...
- Fog, Klaus
- Ind, Nicholas
- Kapferer, Jean-Noël
- Keller, Kevin Lane
- Levy, Sidney J.
- Lewis, C. Lin
- Melchior Ray, Kather...
- Miller, Donald
- Ross, Emily
- Teng, Lu
- Trott, Paul
- Wallace, Elaine
- Zaki, Mohamed
- Show more
- Show less
-
Collections
-
Item types
-
Locations
-
Series
-
Topics
- direct
- distribution
- Distribution
- Launch Differentiat...
- online
- positionnement
- Advertising
- Brand name products
- Branding (Marketing)
- Business
- Customer relations
- Industrial managemen...
- Luxuries
- Luxury goods industr...
- Marketing
- New products
- Product differentiat...
- Product management
- Show more
- Show less
-
Titles

