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Strategic marketing by
Edition: 9ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: McGraw-Hill, 2009
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.135 CRA.
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Marketing strategy & competitive positioning / Graham Hooley, Nigel F. Piercy, Brigitte Nicoulaud, John M. Rudd by
Edition: Sixth edition
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Language: English Publisher: Harlow, England : Pearson, 2017Copyright date: 2017
Other title:
  • Marketing strategy and competitive positioning
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.127 HOO.
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The Oxford handbook of strategic sales and sales management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Oxford University Press, 2011
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.13 CRA.
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