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Unconscious branding : how neuroscience can empower (and inspire) marketing / Douglas Van Praet. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York, NY : St. Martin's Press, 2014
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.32 VAN. Not available: TBS Barcelona: Reference Only (1).
Consumer behaviour : applications in marketing / Robert East, Jaywant Singh, Malcolm Wright, Marc Vanhuele. by
Edition: Fourth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English Publisher: London ; Thousand Oaks, California : SAGE Publications Ltd, 2022Copyright date: ©2022
Other title:
  • Consumer behavior
Availability: Not available: TBS Barcelona: Checked out (1).
Consumer behaviour by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Los Angeles ; London ; New Delhi ; Singapore ; Washington DC ; Melbourne SAGE, 2022
Availability: No items available.
The right sensory mix by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: Springer, 2010
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.32 DER.
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