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The luxury strategy : break the rules of marketing to build luxury brands / Jean-Noël Kapferer, Vincent Bastien by
Edition: Second edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London ; Philadelphia, PA; New Delhi : Kogan Page, 2012.
Availability: Items available for loan: TBS Barcelona (6)Call number: HD9999 KAP, HD9999 KAP, HD9999 KAP, HD9999 KAP, HD9999 KAP, HD9999 KAP. Not available: TBS Barcelona: Checked out (1). TBS Barcelona: Consulta en sala (1).
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Luxury brand management : a world of privilege / Michel Chevalier, Gerald Mazzalovo. by
Edition: Second edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Singapore : Wiley, 2012.
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999 CHE. Not available: TBS Barcelona: Consulta en sala (1).
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The road to luxury by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Wiley, 2015
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Availability: Items available for loan: TBS Barcelona (2)Call number: HD9999 SOM, HD9999 SOM. Not available: TBS Barcelona: Consulta en sala (1).
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Luxury essentials by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: University of Mainz. Center for Research on Luxury, 2015
Availability: Items available for loan: TBS Barcelona (2)Call number: HD9999 LAN, HD9999 LAN. Not available: TBS Barcelona: Consulta en sala (1).
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Selling luxury by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Wiley, 2009
Online access:
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999 LEN.
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Luxury selling by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Palgrave Macmillan, 2017
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999 SRU.
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Luxury online : styles, systems, strategies / Uché Okonkwo. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Basingstoke : Palgrave Macmillan, 2010
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999 OKO. Not available: TBS Barcelona: Consulta en sala (1).
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Trading up by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Portfolio, 2008
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Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999 SIL.
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Fashion branding and communication by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Palgrave Macmillan, 2017
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999 JIN.
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Sustainable luxury by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Sheffield, UK : Greenleaf Publishing, 2015
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Puig by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Assouline Publishing, 2014
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999.P3934 TOR.
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Global marketing strategies for the promotion of luxury goods / Fabrizio Mosca, Rosalia Gallo. by Series: Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hershey, PA : Business Science Reference, 2016.
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999.L852 MOS.
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Le luxe demain by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Dunod, 2019
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Luxe & expérience client by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Miss Tweed Publishing, 2019
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Luxe & expérience client by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Miss Tweed Publishing, 2019
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Luxury world by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Kogan Page, 2009
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999.L852 TUN.
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Research handbook on luxury branding by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Edward Elgar Publishing, 2020
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Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999.L852 MOR.
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The Evolution of Luxury by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Routledge, 2020
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999.L852 TAP.
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Vendre le luxe by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: NULL NULL,
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Haute 'luxury' branding by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Librinova, 2020
Availability: Items available for loan: TBS Barcelona (2)Call number: HD9999 MIH, HD9999 MIH.
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