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		Marketing management / Philip Kotler, Kevin Lane Keller by Kotler, Philip [author] Keller, Kevin Lane, 1956- [author] Edition: Fourteenth edition ; Global edition Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Harlow, England : Pearson Education, 2012 Availability: Items available for loan: TBS Barcelona (3)Call number: HF5415.13 KOT, HF5415.13 KOT, HF5415.13 KOT. Not available: TBS Barcelona: Checked out (1). TBS Barcelona: Reference Only (1). Place hold Add to cart (remove)
		The luxury strategy : break the rules of marketing to build luxury brands / Jean-Noël Kapferer, Vincent Bastien by Kapferer, Jean-Noël [author] Bastien, Vincent [author] Edition: Second edition. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: London ; Philadelphia, PA ; New Delhi : Kogan Page, 2012. Availability: Items available for loan: TBS Barcelona (7)Call number: HD9999 KAP, HD9999 KAP, HD9999 KAP, HD9999 KAP, HD9999 KAP, HD9999 KAP, HD9999 KAP. Lists: SELF LEARNING SPANISH. Place hold Add to cart (remove)
		Luxury essentials : essential insights and strategies to manage luxury products / Daniel A. Langer, Oliver P. Heil. by Langer, Daniel A [author] Heil, Olivier P [author] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Mainz : University of Mainz, Center for Research on Luxury, 2015 Availability: Items available for loan: TBS Barcelona (2)Call number: HD9999 LAN, HD9999 LAN. Not available: TBS Barcelona: Reference Only (1). Place hold Add to cart (remove)
		Fashion brands : branding style from Armani to Zara / Mark Tungate. by Tungate, Mark, 1967- Edition: Third edition Material type: Text; Format: print ; Literary form: Not fiction Language: Englsih Publication details: London ; Philadelphia : Kogan Page, 2012 Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1255 TUN. Place hold Add to cart (remove)
		How brands become icons : the principles of cultural branding / Douglas B. Holt. by Holt, Douglas B Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Boston, Mass. : Harvard Business School Press, c2004 Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1255 HOL. Place hold Add to cart (remove)
		Fashion branding and communication : core strategies of European luxury brands / edited by Byoungho Jin, Elena Cedrola. by Jin, Byoungho [editor] Cedrola, Elena, 1965- [editor] Series: Palgrave pivot \| Palgrave studies in practice : global fashion brand management Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New York, NY : Palgrave Macmillan, 2017 Availability: Items available for loan: TBS Barcelona (1)Call number: HD9940.E82 JIN. Place hold Add to cart (remove)
		Living it up : America's love affair with luxury / James B. Twitchell. by Twitchell, James B [author] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Simon & Schuster, 2003 Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.32 TWI. Place hold Add to cart (remove)
		Managing fashion and luxury companies / Erica Corbellini, Stefania Saviolo. by Corbellini, Erica [author] Saviolo, Stefania [author] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Rizzoli Ertas, 2016 Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999 COR. Place hold Add to cart (remove)
		Marketing management / Philip Kotler, Kevin Keller by Kotler, Philip [author] Keller, Kevin Lane, 1956- [author] Edition: Fifteenth edition ; Global edition Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Harlow, England : Pearson Education, 2016 Availability: Items available for loan: TBS Barcelona (5)Call number: HF5415.13 KOT, HF5415.13 KOT, HF5415.13 KOT, HF5415.13 KOT, HF5415.13 KOT. Place hold Add to cart (remove)
		Luxury brand management in digital and sustainable times : a new world of privilege / Michel Chevalier, Gerald Mazzalovo. by Chevalier, Michel, 1943- [author.] Mazzalovo, Gérald [author.] Edition: Fourth Edition. Material type: Text; Format: available online ; Literary form: Not fiction Language: English Publisher: Hoboken : Wiley, 2020 Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999 MAZ. Place hold Add to cart (remove)
		The road to luxury : the new frontiers in luxury brand management cloth / Ashok Som, Christian Blanckaert. by Som, Ashok [author] Blanckaert, Christian [author] Edition: Second edition. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Singapore : John Wiley & Sons, 2021 Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999.L852 SOM. Place hold Add to cart (remove)
		Marketing management / Philip Kotler, Kevin Lane Keller, Mairead Brady, Malcolm Goodman, Torben Hansen. by Kotler, Philip [author.] Keller, Kevin Lane, 1956- [author.] Brady, Mairead [author.] Goodman, Malcolm [author.] Hansen, Torben, 1966- [author.] Edition: Fifth European edition. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Hoboken : Pearson Education Limited, 2024 Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.13 KOT. Lists: MARKETING. Place hold Add to cart (remove)
		The luxury strategy : break the rules of marketing to build luxury brands / Jean-Noël Kapferer and Vincent Bastien. by Kapferer, Jean-Noël [author] Bastien, Vincent [author] Edition: Third edition. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: London ; New York, NY : Kogan Page, 2025 Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999 KAP. Place hold Add to cart (remove)
		Marketing management / Philip Kotler, Kevin Lane Keller, Mairead Brady, Malcolm Goodman, Torben Hansen by Kotler, Philip [author] Keller, Kevin Lane, 1956- [author] Brady, Mairead [author] Goodman, Malcolm [author] Hansen, Torben, 1966-) [author] Edition: 5th European edition Material type: Text; Format: available online ; Literary form: Not fiction Language: English Publisher: Hoboken : Pearson Education Limited, 2024 Online access: Click here to access online Availability: Items available for loan: TBS Barcelona (1). Place hold Add to cart (remove)
		How brands become icons : the principles of cultural branding / Douglas B. Holt. by Holt, Douglas B Material type: Text; Format: available online ; Literary form: Not fiction Language: English Publisher: Boston, Mass. : Harvard Business School Press, [2004]Copyright date: ©2004 Online access: Click here to access online Availability: Items available for loan: TBS Barcelona (1). Place hold Add to cart (remove)
		No cover image available Luxury for the masses / Silverstein M., Fiske N. by Silverstein, Michael J Fiske, Neil Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Harvard Business Review Other title: Silverstein M., Fiske N., Luxury for the masses, Harvard Business Review, nº1, April 2003 Online access: Please follow the provided link and navigate to 2003-04, Vol. 81 (4), pp. 48–57 in order to access the full article. Availability: Items available for loan: TBS Barcelona (1). Place hold Add to cart (remove)
		No cover image available The Burberry business model: creating an international luxury fashion brand / Christopher M. Moore; Grete Birtwistle by Birtwistle, Grete Moore, Christopher M Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: International Journal of Retail & Distribution Management 2004 Other title: International Journal of Retail & Distribution Management (2004) 32 (8): 412–422. Online access: Click here to access online Availability: Items available for loan: TBS Barcelona (1)Call number: JOURNAL ARTICLE. Place hold Add to cart (remove)

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