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Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, Donald Baack. by
Edition: Seventh global edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Harlow, England : Pearson Education, 2016
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.123 CLO.
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Essentials of marketing communications / Jim Blythe by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Harlow, England : Pearson Education, 2006
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415 BLY. Not available: TBS Barcelona: Consulta en sala (1).
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