The new analytics of culture
Corritore, Matthew
The new analytics of culture / Matthew Corritore, Amir Goldberg, Sameer B. Srivastava. - Harvard Business Review, 2020. - 76-83 pages. - Harvard Business Review vol. 98, no. 1 .
THE PROBLEM: Culture is easy to sense but difficult to measure. The workhorses of culture research—employee surveys and questionnaires—are often unreliable. A NEW APPROACH: Studying the language
that employees use in electronic communication has opened a new window into organizational culture. Research analyzing email, Slack messages, and Glassdoor postings is challenging prevailing wisdom about culture. THE FINDINGS: • Cultural fit is important, but what predicts success most is the rate at which employees adapt as organizational culture changes over time. • Cognitive diversity helps teams during ideation but hinders execution. • The best cultures encourage diversity to drive innovation but are anchored by shared core beliefs.
0017-8012
B2 PBT Business and Ecosystem Analysis (BiM)
Corporate culture
Big data
Electronic mail systems
The new analytics of culture / Matthew Corritore, Amir Goldberg, Sameer B. Srivastava. - Harvard Business Review, 2020. - 76-83 pages. - Harvard Business Review vol. 98, no. 1 .
THE PROBLEM: Culture is easy to sense but difficult to measure. The workhorses of culture research—employee surveys and questionnaires—are often unreliable. A NEW APPROACH: Studying the language
that employees use in electronic communication has opened a new window into organizational culture. Research analyzing email, Slack messages, and Glassdoor postings is challenging prevailing wisdom about culture. THE FINDINGS: • Cultural fit is important, but what predicts success most is the rate at which employees adapt as organizational culture changes over time. • Cognitive diversity helps teams during ideation but hinders execution. • The best cultures encourage diversity to drive innovation but are anchored by shared core beliefs.
0017-8012
B2 PBT Business and Ecosystem Analysis (BiM)
Corporate culture
Big data
Electronic mail systems
