Zero to 100,000

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Material type: Text

TextLanguage: English Publication details: Pearson Education, 2012Description: 204 p. ; 22 cmISBN:

9780789748003

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Summary: YOUR COMPLETE PLAN FOR FINDING 100,000 NEW FRIENDS, SUPPORTERS, AND CUSTOMERS! ; ; Close your eyes. Now, envision 100,000 people who are passionate about you, your business, and your brand! We're talking about people who buy your stuff, and then tell their friends how incredibly great you are-without being paid to do it. People who follow your every move, look to you for guidance, and can't wait to hear what you're up to next. ; ; Your 100,000 people. Your two football stadiums full of cheering fans. They're out there, looking for you. Here's your easy, low-cost social media plan for finding them...connecting with them...giving them what they want-so they can make you stunningly, incredibly successful! ; ; 10 STEPS TO YOUR 100,000 ; (with all the details, examples, and expert advice you'll ever need) ; ; 1. Listen first, engage second ; 2. Craft your most authentic voice ; 3. Find and attract influencers ; 4. Don't be a narcissist (you know what we mean) ; 5. Build community that lasts ; 6. Freshen up your brand ; 7. Become an electrifying "social conductor" ; 8. Promote across platforms ; 9. Be the fittest, be the survivor ; 10. Measure your (ever-growing) success

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Book	TBS Barcelona Libre acceso	HF5415.1265 GRA (Browse shelf(Opens below))	Available		B04697

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Previous	HF5415.1265 DOD The art of digital marketing	HF5415.1265 ENG The art of SEO	HF5415.1265 GLA The big data-driven business	HF5415.1265 GRA Zero to 100,000	HF5415.1265 HAL Inbound marketing get found using Google, social media, and blogs	HF5415.1265 HAN Digital marketing	HF5415.1265 HEN Influencer	Next

YOUR COMPLETE PLAN FOR FINDING 100,000 NEW FRIENDS, SUPPORTERS, AND CUSTOMERS! ; ; Close your eyes. Now, envision 100,000 people who are passionate about you, your business, and your brand! We're talking about people who buy your stuff, and then tell their friends how incredibly great you are-without being paid to do it. People who follow your every move, look to you for guidance, and can't wait to hear what you're up to next. ; ; Your 100,000 people. Your two football stadiums full of cheering fans. They're out there, looking for you. Here's your easy, low-cost social media plan for finding them...connecting with them...giving them what they want-so they can make you stunningly, incredibly successful! ; ; 10 STEPS TO YOUR 100,000 ; (with all the details, examples, and expert advice you'll ever need) ; ; 1. Listen first, engage second ; 2. Craft your most authentic voice ; 3. Find and attract influencers ; 4. Don't be a narcissist (you know what we mean) ; 5. Build community that lasts ; 6. Freshen up your brand ; 7. Become an electrifying "social conductor" ; 8. Promote across platforms ; 9. Be the fittest, be the survivor ; 10. Measure your (ever-growing) success