The business book

Material type: Text

TextLanguage: English Publication details: New York DK Publ., 2014Description: 352 pages : illustrations (chiefly color), portraits ; 25 cmISBN:

9781465415851

Subject(s):

Summary: An innovative and accessible guide to business, management and commerce. Learning about business can be daunting, but The Business Book makes it easier than ever by giving you all the big ideas simply explained. Simple explanations and stylish infographics open up the business world to even the complete novice. It is the perfect primer to key theories of business and management, covering inspirational business ideas, business strategy and alternative business models. 100 key quotations introduce you to the work of great commercial thinkers, leaders and gurus from Henry Ford to Steve Jobs and to topics spanning from start-ups to ethics. Whether you are a would-be entrepreneur or just have an interest in business, The Business Book is an all-in-one guide to business management, theory and strategy.

Holdings ( 1 )
Title notes ( 1 )

Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Book	TBS Barcelona Libre acceso	HF1106 BUS (Browse shelf(Opens below))	Available		B00021

An innovative and accessible guide to business, management and commerce. Learning about business can be daunting, but The Business Book makes it easier than ever by giving you all the big ideas simply explained. Simple explanations and stylish infographics open up the business world to even the complete novice. It is the perfect primer to key theories of business and management, covering inspirational business ideas, business strategy and alternative business models. 100 key quotations introduce you to the work of great commercial thinkers, leaders and gurus from Henry Ford to Steve Jobs and to topics spanning from start-ups to ethics. Whether you are a would-be entrepreneur or just have an interest in business, The Business Book is an all-in-one guide to business management, theory and strategy.