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		The strategy and tactics of pricing by Zale, Joseph [Author] Nagle, Thomas T [Author] Hogan, John E [Author] Edition: 5ª ed Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Pearson Education, 2011 Availability: Items available for loan: TBS Barcelona (1)Call number: HF5416.5 NAG. Place hold Add to cart (remove)
		Strategic brand management (2020, 5 global ed.) by Swaminathan, Vanitha [Author] Keller, Kevin Lane, 1956- [Author] Edition: Fifth global edition Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Pearson Education, 2020 Online access: Click here to access online Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1255 KEL. Place hold Add to cart (remove)
		Pricing : making profitable decisions / Kent B. Monroe. by Monroe, Kent B Series: McGraw-Hill series in marketing Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New York : McGraw-Hill Pub. Co., c1990 Availability: Items available for loan: TBS Barcelona (1)Call number: HF5416.5 MON. Place hold Add to cart (remove)
		Comportamiento del consumidor / Michael R. Solomon ; translated by María Jesús Herrero Díaz ; technical revision by Laura Alicia Calleros Torre by Solomon, Michael R [author] Herrero Díaz, María Jesús [translator] Calleros Torre, Laura Alicia [technical revision] Edition: 11th ed. ; 2 copies Material type: Text; Literary form: Not fiction Language: Spanish Original language: English Publisher: Ciudad de México : Pearson Educación de México, [2017] Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.33 SOL. Place hold Add to cart (remove)
		Comportamiento del consumidor / Michael R. Solomon ; translated by Leticia Esther Pineda Ayala by Solomon, Michael R [author] Pineda Ayala, Leticia Esther [translator] Edition: 10th ed. ; 3 copies Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Original language: English Publication details: Naucalpan de Juárez : Peason Educación de México, 2013 Availability: Items available for loan: TBS Barcelona (3)Call number: HF5415.33 SOL, HF5415.33 SOL, HF5415.33 SOL. Place hold Add to cart (remove)

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