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		Marketing management / Philip Kotler, Kevin Lane Keller by Kotler, Philip [author] Keller, Kevin Lane, 1956- [author] Edition: 13th ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, 2009 Online access: Ebook (Third Edition, 2016) Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.13 KOT. Place hold Add to cart (remove)
		The new strategic brand management (2008) by Kapferer, Jean-Noël [Author] Edition: 4ª ed Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Kogan Page, 2008 Online access: Click here to access online Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1255 KAP. Place hold Add to cart (remove)
		Marketing management / Philip Kotler, Bernard Dubois, Delphine Manceau by Kotler, Philip [author] Dubois, Bernard, 1946- [author] Manceau, Delphine [author] Edition: 11th ed. Material type: Text; Format: print ; Literary form: Not fiction Language: French Publication details: Paris : Pearson Education France, 2003 Online access: Ebook (Third Edition, 2016) Availability: Items available for loan: TBS Barcelona (6)Call number: HF5415.13 KOT, HF5415.13 KOT, HF5415.13 KOT, HF5415.13 KOT, HF5415.13 KOT, HF5415.13 KOT. Not available: TBS Barcelona: Consulta en sala (1). Place hold Add to cart (remove)
		Marketing management / Philip Kotler, Kevin Lane Keller by Kotler, Philip [author] Keller, Kevin Lane, 1956- [author] Edition: 14th ed. ; Global edition Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Harlow, England : Pearson Education, 2012 Online access: Ebook (Third Edition, 2016) Availability: Items available for loan: TBS Barcelona (4)Call number: HF5415.13 KOT, HF5415.13 KOT, HF5415.13 KOT, HF5415.13 KOT. Not available: TBS Barcelona: Consulta en sala (1). Place hold Add to cart (remove)
		Strategic management and competitive advantage : concepts and cases / Jay B. Barney, William S. Hesterly. by Barney, Jay B [author] Hesterly, William S [author] Edition: Third edition. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Upper Saddle River, NJ : Prentice Hall, 2010 Availability: Items available for loan: TBS Barcelona (2)Call number: HD30.28 BAR, HD30.28 BAR. Not available: TBS Barcelona: Consulta en sala (1). Place hold Add to cart (remove)
		Strategic management and competitive advantage : concepts and cases / Barney, Jay B., Hesterly, William S. by Barney, Jay B [author] Hesterly, William S [author] Edition: Second edition. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Upper Saddle River, NJ : Pearson Education, 2008 Availability: Items available for loan: TBS Barcelona (1)Call number: HD30.28 BAR. Not available: TBS Barcelona: Consulta en sala (1). Place hold Add to cart (remove)
		The luxury strategy : break the rules of marketing to build luxury brands / Jean-Noël Kapferer, Vincent Bastien by Kapferer, Jean-Noël [author] Bastien, Vincent [author] Edition: Second edition. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: London ; Philadelphia, PA; New Delhi : Kogan Page, 2012. Availability: Items available for loan: TBS Barcelona (6)Call number: HD9999 KAP, HD9999 KAP, HD9999 KAP, HD9999 KAP, HD9999 KAP, HD9999 KAP. Not available: TBS Barcelona: Checked out (1). TBS Barcelona: Consulta en sala (1). Place hold Add to cart (remove)
		The new strategic brand management : advanced insights and strategic thinking / Jean-Noël Kapferer. by Kapferer, Jean-Noël [author] Edition: Fifth edition. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: London ; Philadelphia ; New Delhi : Kogan Page, 2012 Online access: Ebook (Fifth Edition) Availability: Items available for loan: TBS Barcelona (2)Call number: HF5415.1255 KAP, HF5415.1255 KAP. Not available: TBS Barcelona: Consulta en sala (1). Place hold Add to cart (remove)
		Marketing management / Philip Kotler ... [et al.] by Kotler, Philip [author] Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publisher: Harlow, England : Pearson, 2016 Online access: Ebook (Third edition, 2016) Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.13 KOT. Place hold Add to cart (remove)
		More than a name : an introduction to branding / Melissa Davis ; with a theoretical commentary by Jonathan Baldwin. by Davis, Melissa [author] Baldwin, Jonathan [theoretical commentary] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: London : New York, NY ; Bloomsbury Publishing Inc., 2005 Availability: Items available for loan: TBS Barcelona (1)Call number: HD69.B7 DAV. Place hold Add to cart (remove)
		Unconscious branding : how neuroscience can empower (and inspire) marketing / Douglas Van Praet. by Van Praet, Douglas [author] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New York, NY : St. Martin's Press, 2014 Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.32 VAN. Not available: TBS Barcelona: Consulta en sala (1). Place hold Add to cart (remove)
		Marketing metrics : the manager's guide to measuring marketing performance / Neil T. Bendle, Paul W. Farris, Phillip E. Pfeifer, David J. Reibstein. by Reibstein, David J [Author] Bendle, Neil T [Author] Farris, Paul W [Author] Pfeifer, Phillip E [Author] Edition: Third edition Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Pearson Education, 2016 Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.2 BEN. Place hold Add to cart (remove)
		Consumer neuroscience / Moran Cerf and Manuel Garcia-Garcia. by Cerf, Moran [editor] Garcia-Garcia, Manuel [(Neuroscientist)] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publisher: Cambridge, MA : MIT Press, 2017 Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.32 CON. Place hold Add to cart (remove)
		The choice factory : how 25 behavioural biases influence the products we decide to buy / Richard Shotton by Shotton, Richard [author] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Hampshire, Great Britain : Harriman House Ltd, 2018 Availability: Items available for loan: TBS Barcelona (2)Call number: HF5415.32 SHO, HF5415.32 SHO. Place hold Add to cart (remove)
		Marketing management / Philip Kotler, Kevin Keller by Kotler, Philip [author] Keller, Kevin Lane, 1956- [author] Edition: 15th ed. ; Global edition Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Harlow, England : Pearson Education, 2016 Online access: Ebook (Third Edition, 2016) Availability: Items available for loan: TBS Barcelona (4)Call number: HF5415.13 KOT, HF5415.13 KOT, HF5415.13 KOT, HF5415.13 KOT. Not available: TBS Barcelona: Consulta en sala (1). Place hold Add to cart (remove)
		Marketing metrics : the manager's guide to measuring marketing performance / Neil T. Bendle [and three others]. by Bendle, Neil T [author] Farris, Paul W [author] Pfeifer, Phillip Edward, 1951- [author] Reibstein, David J [author] Edition: Fourth edition. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Hoboken, NJ : Pearson Education, 2021 Other title: Manager's guide to measuring marketing performance. Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.2 BEN. Place hold Add to cart (remove)

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