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Storytelling with data

Contributor(s): Material type: TextTextLanguage: English Publication details: Wiley, 2015Description: 267 p. ; 23 cmISBN:
  • 9781119002253
Subject(s):
Contents:
The importance of context - choosing an effective visual - clutter is your enemy! - focus your audience's attention - think like a designer - dissecting model visuals - lessons in storytelling - pulling it all together - CASE STUDY 1: Color considerations with a dark background - CASE STUDY 2: Leveraging animation in the visuals you present - CASE STUDY 3: Logic in order - CASE STUDY 4: Strategies for avoiding the spaghetti graph - CASE STUDY 5: Alternatives to pies.
Summary: Don't simply show your data-tell a story with it! Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples-ready for immediate application to your next graph or presentation. Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data, and how to use your data to create an engaging, informative, compelling story. Specifically, you'll learn how to: Understand the importance of context and audience - Determine the appropriate type of graph for your situation - Recognize and eliminate the clutter clouding your information - Direct your audience's attention to the most important parts of your data - Think like a designer and utilize concepts of design in data visualization - Leverage the power of storytelling to help your message resonate with your audience - Together, the lessons in this book will help you turn your data into high impact visual stories that stick with your audience. Rid your world of ineffective graphs, one exploding 3D pie chart at a time. There is a story in your data-Storytelling with Data will give you the skills and power to tell it!
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Recommended bibliography book TBS Barcelona QA76.9.I52 NUS (Browse shelf(Opens below)) Available B03906

The importance of context - choosing an effective visual - clutter is your enemy! - focus your audience's attention - think like a designer - dissecting model visuals - lessons in storytelling - pulling it all together - CASE STUDY 1: Color considerations with a dark background - CASE STUDY 2: Leveraging animation in the visuals you present - CASE STUDY 3: Logic in order - CASE STUDY 4: Strategies for avoiding the spaghetti graph - CASE STUDY 5: Alternatives to pies.

Don't simply show your data-tell a story with it! Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples-ready for immediate application to your next graph or presentation. Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data, and how to use your data to create an engaging, informative, compelling story. Specifically, you'll learn how to: Understand the importance of context and audience - Determine the appropriate type of graph for your situation - Recognize and eliminate the clutter clouding your information - Direct your audience's attention to the most important parts of your data - Think like a designer and utilize concepts of design in data visualization - Leverage the power of storytelling to help your message resonate with your audience - Together, the lessons in this book will help you turn your data into high impact visual stories that stick with your audience. Rid your world of ineffective graphs, one exploding 3D pie chart at a time. There is a story in your data-Storytelling with Data will give you the skills and power to tell it!

Bibliography from B3 Content Marketing & Storytelling

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