User experience design : an introduction to creating interactive digital spaces / Mark Wells.

Includes bibliographical references and index.

Design methods —

Digital design methods —

Understanding the client —

Multiplatform space —

Data collection —

Data analysis —

Presenting data visually —

Understanding the user —

User testing —

Designing a digital interface —

Structuring content —

Visualizing your product.

We all engage with digital user experience design and user interfaces every day - if you are reading this on an e-commerce platform then you are doing it right now. This is an invaluable introduction for designers and creatives on how to create successful digital environments for users.

The discipline of design is increasingly carried out in the virtual sphere, with a greater emphasis on user interaction and user experience than ever before. This book takes students through the crucial stages and skills that are needed for creating successful interactive digital environments, including:
Data collection,
User analysis,
Testing,
Creating valid content,
Design for different devices and platforms,
Prototyping and visualization.

Visual examples range from screen shots to diagrams and physical prototypes, while case studies featuring digital agencies and creatives from around the world show how they approach each project.