Course reserves for Fashion & Luxury Marketing
- Department: Master of Science
- Course number: MSc FLM
- Section: Reference Handbooks
- Instructors:
Title | Author | Item type | Location | Collection | Call number | Copy number | Status | Date due | Notes | Link |
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Research methods for business students | Saunders, Mark N. K. | |
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Research methods for business students | Saunders, M. N. K., | |
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The luxury strategy : break the rules of marketing to build luxury brands | Kapferer, Jean-Noël | |
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Luxury brand management in digital and sustainable times a new world of privilege | |
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Marketing management | Kotler, Philip | |
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Marketing management | Kotler, Philip | |
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Marketing management | Kotler, Philip | |
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Marketing management | Kotler, Philip | |
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Managing brand equity | |
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Luxury essentials | |
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The anatomy of fashion | |