Results of search for 'ccl=su:"Bibliography MSc - Marketing Management: Retail & Consumer Goods"'

Results
		Strategic brand management (2020, 5 global ed.) by Swaminathan, Vanitha [Author] Keller, Kevin Lane, 1956- [Author] Edition: Fifth global edition Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Pearson Education, 2020 Online access: Click here to access online Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1255 KEL. Place hold Add to cart (remove)
		Marketing communications (2018, 6 ed.) by Van den Bergh, Joeri [Author] De Pelsmacker, Patrick [Author] Geuens, Maggie [Author] Edition: 6ª ed Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Pearson Prentice Hall, 2018 Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.123 DEP. Place hold Add to cart (remove)
		Innovation management and new product development by Trott, Paul [Author] Edition: 6ª ed Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Pearson Education, 2017 Availability: Items available for loan: TBS Barcelona (1)Call number: HD45 TRO. Place hold Add to cart (remove)
		Comportamiento del consumidor / Michael R. Solomon ; translated by María Jesús Herrero Díaz ; technical revision by Laura Alicia Calleros Torre by Solomon, Michael R [author] Herrero Díaz, María Jesús [translator] Calleros Torre, Laura Alicia [technical revision] Edition: 11th ed. ; 2 copies Material type: Text; Literary form: Not fiction Language: Spanish Original language: English Publisher: Ciudad de México : Pearson Educación de México, [2017] Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.33 SOL. Place hold Add to cart (remove)
		Marketing management / Philip Kotler ... [et al.] by Kotler, Philip [author] Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publisher: Harlow, England : Pearson, 2016 Online access: Ebook (Third edition, 2016) Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.13 KOT. Place hold Add to cart (remove)
		Consumer behaviour : a European perspective / Michael R. Solomon, [and three others] by Solomon, Michael R [author] Bamossy, Gary J, 1949- [author] Askegaard, Søren [author] Hogg, Margaret K [author] Series: Always learning Edition: Sixth edition Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Harlow, England : Pearson, 2016 Other title: Consumer behavior Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.33 SOL. Place hold Add to cart (remove)
		Services marketing: (2016, 8th ed) : people, technology, strategy / Jochen Wirtz, Christopher Lovelock by Lovelock, Christopher [Author] Wirtz, Jochen [Author] Edition: 8th ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: World Scientific, 2016 Online access: Ebook (Seventh Global Edition) Availability: Items available for loan: TBS Barcelona (4)Call number: HF5415.122 LOV, HF5415.122 LOV, HF5415.122 LOV, HF5415.122 LOV. Place hold Add to cart (remove)
		Marketing management / Philip Kotler, Kevin Keller by Kotler, Philip [author] Keller, Kevin Lane, 1956- [author] Edition: 15th ed. ; Global edition Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Harlow, England : Pearson Education, 2016 Online access: Ebook (Third Edition, 2016) Availability: Items available for loan: TBS Barcelona (4)Call number: HF5415.13 KOT, HF5415.13 KOT, HF5415.13 KOT, HF5415.13 KOT. Not available: TBS Barcelona: Consulta en sala (1). Place hold Add to cart (remove)
		Customer relationship management by Beltman, Rob [Author] Peelen, Ed [Author] Edition: 2ª ed Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Pearson Prentice Hall, 2013 Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.5 PEE. Place hold Add to cart (remove)
		Marketing management / Philip Kotler, Kevin Lane Keller by Kotler, Philip [author] Keller, Kevin Lane, 1956- [author] Edition: 14th ed. ; Global edition Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Harlow, England : Pearson Education, 2012 Online access: Ebook (Third Edition, 2016) Availability: Items available for loan: TBS Barcelona (4)Call number: HF5415.13 KOT, HF5415.13 KOT, HF5415.13 KOT, HF5415.13 KOT. Not available: TBS Barcelona: Consulta en sala (1). Place hold Add to cart (remove)
		Strategic brand management (2012, 2 ed.) by Georgson, Mats [Author] Keller, Kevin Lane, 1956- [Author] Apéria, Tony [Author] Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Language: French Publication details: Pearson Prentice Hall, 2012 Online access: Click here to access online Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1255 KEL. Place hold Add to cart (remove)
		Pentacom (2012) by Digout, Jacques [Author] Benaroya, Christophe [Author] Malaval, Philippe [Author] Décaudin, Jean-Marc [Author] Edition: 3ª ed Material type: Text; Format: print ; Literary form: Not fiction Language: French Publication details: Pearson Education, 2012 Online access: Click here to access online Availability: Items available for loan: TBS Barcelona (2)Call number: HF5821 MAL, HF5821 MAL. Not available: TBS Barcelona: Consulta en sala (1). Place hold Add to cart (remove)
		Managing marketing in the 21st century by Capon, Noel [Author] Edition: 3ª ed Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Wessex, 2012 Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.13 CAP. Place hold Add to cart (remove)
		The strategy and tactics of pricing by Zale, Joseph [Author] Nagle, Thomas T [Author] Hogan, John E [Author] Edition: 5ª ed Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Pearson Education, 2011 Availability: Items available for loan: TBS Barcelona (1)Call number: HF5416.5 NAG. Place hold Add to cart (remove)
		e-Publicité by Digout, Jacques [Author] Décaudin, Jean-Marc [Author] Material type: Text; Format: print ; Literary form: Not fiction Language: French Publication details: Dunod, 2011 Availability: Items available for loan: TBS Barcelona (1)Call number: HF6146.I58 DEC. Place hold Add to cart (remove)
		Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz by Lovelock, Christopher [author] Wirtz, Jochen [author] Edition: 7th ed. ; Global edition Material type: Text; Format: print Language: English Publication details: Harlow, England : Pearson Higher Education, 2011 Online access: Ebook (Seventh Global Edition) Availability: Items available for loan: TBS Barcelona (6)Call number: HF5415.122 LOV, HF5415.122 LOV, HF5415.122 LOV, HF5415.122 LOV, HF5415.122 LOV, HF5415.122 LOV. Not available: TBS Barcelona: Consulta en sala (1). Place hold Add to cart (remove)
		The strategy and tactics of pricing by Zale, Joseph [Author] Nagle, Thomas T [Author] Hogan, John E [Author] Edition: 5ª ed Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Pearson Education, 2011 Availability: Items available for loan: TBS Barcelona (1)Call number: HF5416.5 NAG. Place hold Add to cart (remove)
		Marketing communications (2010, 4 ed.) by Van den Bergh, Joeri [Author] De Pelsmacker, Patrick [Author] Geuens, Maggie [Author] Edition: 4ª ed Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Pearson Prentice Hall, 2010 Online access: Click here to access online Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.123 DEP. Not available: TBS Barcelona: Consulta en sala (1). Place hold Add to cart (remove)
		Consumer behaviour : a European perspective / Michael R. Solomon, [and three others]. by Solomon, Michael R [author] Bamossy, Gary [author] Askegaard, Søren [author] Hogg, Margaret K [author] Edition: Fourth edition. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Harlow, England : Pearson Education 2010 Other title: Consumer behavior Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.33 SOL. Place hold Add to cart (remove)
		Advertising and promotion by Hackley, Chris [Author] Edition: 2ª ed Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Los Angeles ; London ; New Delhi ; Singapore ; Washington DC ; Melbourne SAGE, 2010 Online access: Click here to access online Availability: Items available for loan: TBS Barcelona (1)Call number: HF5823 HAC. Place hold Add to cart (remove)

Refine your search

Availability

Authors

Collections

Item types

Locations

Series

Topics

Titles

Your search returned 32 results.